What's bothering me most today, for some reason, is the location of the phrase "a film by Caveh Zahedi" on the poster. I was never crazy about the placement there. It detracts from the stark boldness of the title and makes it look like I'm wearing a sandwich board. IFC has already printed thousands of these, and is understandably reluctant to change it now. And yet, I can't help thinking that the poster would be significantly better without my name on the back, and I'm trying to talk them into changing it for all subsequent ads. What do you guys think?
sandwich board
non-sandwich board
posted by Caveh Zahedi at
4:56 AM
